Back in high school I had an unhealthy obsession with planners. I loved buying them, organizing them, writing down all my contacts (you know all 5 of them), schedule, appointments, etc. Problem was I was in high school and didn’t have much going on. So the excitement of having a new planner quickly faded as I had to first get a life to put into it.

Fast forward to my current state of so many things to balance that I can’t keep my head on straight. Luckily Apple has cued into my scatter brain and invented a phone that allows me to keep all that info straight and organized. My phone is my crutch, if its not in my iCal it doesn’t exist in my head. However I yearn for writing things down as this is how I grew up and came into my own. It is not beneath me to jot reminders onto a post-it and stick it to my phone. Don’t judge me.

Fast forward again to my introduction to Erin Condren products. Gorgeous planners complete with little stickers, embellishments, custom covers, and inspirational quotes. The high school girl in me woke up at the thought of a new planner to write in and this time with somewhat of a life to put in it! I was invited to attend the launch of the new Life Planner recently in LA and I am now a believer in the planner (yet again).

The launch was hosted at the uber chic Au Fudge in West Hollywood, the new family friendly restaurant brainchild of Jessica Biel. 

Erin Condren Life Planner launch at Au Fudge West Hollywood Erin Condren Life Planner launch at Au Fudge West Hollywood

Ready to embrace the art of writing things down.

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Um hello gorgeous floor!

Erin Condren Life Planner launch

Erin Condren Life Planner launch at Au Fudge West Hollywood

Hello white tree with equally chic tree house!

Planner Reunion

So after taking in the scenery of this awesome little place, I received my own customized planner upon entering.

Erin Condren Life Planner launch at Au Fudge West HollywoodHomina Homina, that’s a sexy cover right there! Lemme sprinkle some glitter up in here…

I soon learned that this brand is more than just gorgeous planners. They also launched new desk and office accessories including acrylic trays with custom liners, acrylic boxes and frames, not to mention notebooks, markers and pens.

Erin Condren Life Planner launch at Au Fudge West Hollywood Erin Condren Life Planner launch at Au Fudge West HollywoodErin Condren Life Planner launch at Au Fudge West HollywoodClever use of their acrylic trays as servers on the buffet.

Erin Condren Life Planner launch at Au Fudge West HollywoodSoft carryall that just so happens to match my planner cover. I must buy you.

Erin Condren Life Planner launch at Au Fudge West HollywoodErin Condren Life Planner launch at Au Fudge West Hollywood

That’s Erin Condren in the middle. Yes apparently I did get the denim memo, and our denim game is on point! (there was no denim memo).
Erin Condren Life Planner launch at Au Fudge West Hollywood

You know you’re dedicated to your brand when you get your mani to match the marble agate cover of your planner. 

If you’re not familiar with the Erin Condren brand, I suggest you get familiar because there is way too much cuteness to pass up here. The best part is many of the office, desk and stationery accessories are customizable and available in several color ways. PLUS the next post here will be highlighting their new office accessories and announcing a special giveaway for a FREE desk makeover.

So, STAY TUNED FOR SOME FREE STUFF!

 

Erin Condren Life Planner launch at Au Fudge West HollywoodEnjoy!

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